Yeah, but I think it's a good start, certainly. I mean, like you said, people will be goofy, a-ass on a post. So I think it's good that they keep it at 30 seconds. And it also keeps the conversation going. And I think about how many characters you can fit into 30 seconds versus a tweet. So I'm for it. But hey, maybe they'll hear you and change it 45 seconds or a minute.