Have you used chat GPT for yet and if you have what is the craziest thing you've asked it to do I just saw a tweet and someone gave chat GPT for a budget of $100 and told her to make them as much money as possible and if it if you haven't seen it you need to look it up because it's crazy
So definitely use it for content ideas. If you have a day that you don't know what to post, you can literally just ask chat GPT to generate ideas for your content based on your niche and what's trending, what's popular, your competition is doing.
So I also use it to help optimize my content for search engines. So you can ask it for keywords, what keywords you should target, and you know, And if you put in where you want to rank an SEO, it'll give you keywords to use.
I make paid ads for brands to use on social media so I actually use it to write and copy for me so I'll link a product and tell her to write me a high converting ad and it'll give me a whole script with visuals and everything and I just go in and personalize it