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Erald 454d
Erald
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Kent Vorland
 
Ash Wise
 
Ash Wise
 
Kent Vorland
 
Ash Wise
 
Erald
 
Ash Wise
 
Kent Vorland
 
Ash Wise
 
Alí 453d
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Alí
 
Ash Wise
 
Ash Wise
 
Ash Wise
 
Erald
 
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Alright, so time for some Q&A. What are your digital marketing questions? Because I would love to know what questions y'all have. And then I'll do my best to answer them. or find someone that can answer them better than me.
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So I say what do you think is the most impactful channel for a brand-new business to explore so because I'm in SCO and I will see I don't think he was actually the best channel for new businesses but I wonder if there's one that's more effective like social media or paid
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That's a great question. I just want to follow this conversation between two of you. You should do a digital marketing talk you guys
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Yes yeah I definitely group he was not the best Avenue for new businesses social media both organic and paid as well as other digital strategies like me to include in Google I would say that's the best way
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But I would also say I got the same time having a balance like long-term Accio approach would like guest posting blogging or being on other people's podcast I could've stuff is it's something to start
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In terms of the digital strategy, how much would the recommended strategy from the get-go trying to build a new business change depending on budget versus no budget.
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That would be a good idea to do a digital marketing talk. I'm down
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Yeah sure the river that I think the background if you can do some low-level SCO just at the foundations right then I'll set you up for long-term success down the line but it is a long time channel and it takes a lot of effort and it's quite expensive so new business is a low-budget pretty best to avoid that
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So definitely there's value in organic social and and obviously that's a longer-term strategy because it doesn't have the ads but you can drive your engagement app you drive your ad spend down as well
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So what we're saying is that we're getting chat GBT to write up a digital marketing, go to market document, no low budget, no low and high budget. Oh, hey, that'd be interesting. I mean, just like I said.
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So I use copy AI and Jasper and I I like copying I better honestly and it utilizes the chat GPT software but in a more business focused sense in any mean and yes I totally use it for dumber
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So I understand that with my personal brand I have, it's very eclectic, I have a lot of different interests and I'm having a hard time with picking the avatar and target audience. And I'm having our time with niching down.
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The benefits of niching down are definitely, you know, directing certain digital products and solutions to problems to a certain demographic of people. However, it's just really hard for me to put myself in a box like that. Any tips?
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Yes, actually I have a bunch of tips. Nishing down is like, okay this is probably gonna take multiple sound bites because they only give us 15 seconds. Selful', Joseph merger.
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Okay, so when it comes to the benefits of niching down you get your messaging is crystal clear and you become highly referable So there's probably a bunch of like your little topics probably have an overarching arching theme.
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You know what? I'm gonna make this a sound **** just for you because I can go longer and explain everything. So I'm gonna do that. Give me just a minute.
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This is a really good point because it's tough to find the balance between finding something specific problem and solving it and then not just being tied to that one issue but I do think actually there is higher potential in doing that I've been the best at that they've been shit
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