I know that a lot of these brands are doing these weird articles like Men's Health will be like, oh, this is the size of John Hamm's penis. And that's like, first of all, that's not Men's Health at all. Second of all, what makes you think men care about that? And it's just like, where are they getting these crazy things? They're just trying to make it clickbait at this point. and it's like you forget that big brand and do that too.