So this is actually something I spoke about on LinkedIn and it is the way how businesses use cloud technology to upsell to their current customer base. Now I read a report that Amazon's overall online sales were down, however its cloud sales were up and it had me thinking why aren't more businesses getting into cloud technology because the perceived value for customers is heightened for the cost for the company is lower. And you can look to do this by having downloadable libraries. So using YouTube, for instance, they give you access to videos ads free, also videos that you can download, so say you're flying or you're traveling in dead zones, you can download them. And it just had me thinking, what more could be done with businesses nowadays for them to extend their revenue? and essentially increase profits by upselling current products. Show your force.