And there's nothing wrong with taking care of your woman, fuck that, wait a minute, your woman is you. All right, but this transactional thing of how, you know saying this or that this or that is so robotic, right? It's so robotic. And it's like, well now where's the organicness within it? You know what I'm talking about? You hear a lot of, you hear a lot of matrix fucking marketing in this bullshit. And it's like, what about family planning, family development, family enrichment?